THE HOME OF GERMAN WINES
Created originally after a love of the region, distributors and
retailers of Southern German wine, specialises in fine wines from the
region of Wurttemberg, an area which represents quality and diversity
through its selection of wine.
As Germany’s fourth largest wine growing region, the area has
flourishing vineyards growing a huge diversity of grapes generating
connoisseurs’ favourites such as Trollinger, Lemberger and fine whites
such as the renowned Riesling and Pinot Grigio.
Winehaus epitomises the finest collection of wines from this area and
brings a southern Germany portfolio of red, white, rose and sparkling wines to the
trade UK markets.
THE MARKET DEMAND
The demand has changed from inexpensive sweet white wines offered
at low prices, to those of a more sophisticated discerning buyer. Our
wines produced in Southern Germany bring to the customer a whole
new range of exciting and aromatic flavours to excite the nose and
palate.
With premium ranges, connoisseurs choice range ( high end) through
to sekt’s, the portfolio of wines retailed by Winehaus provides a taste
for every occasion.
Our extensive marketing portal encapsulates all of the questions and
demands of the consumer and looks to enhance appreciation through
a journey of exciting taste and new experiences.
PRICING AND PROFITABILITY
Winehaus structure our pricing via a staggered matrix based on ratio
ordering and timeframe, ensuring the highest levels of profit mark up
for all of our Retail and On Trade customers.
DISTRIBUTION & LOGISTICS
Our distribution logistics enable us to successfully, on time, deliver
throughout the UK. For comprehensive mass orders we can deliver
directly from Germany through to distribution warehouses and
likewise for smaller trial orders we are happy to arrange within the UK.
By Heidi Dodkins